Stoic
Apparel & Soft Accessories
Stoic built its reputation in supplements and weightlifting equipment before expanding into apparel. Creative Circle Design developed and refined the apparel line to align with the brand’s strength-focused identity, designing both technical and lifestyle categories. This included the signature Stoic Singlet — an IPF-approved competition garment engineered with proprietary fabrics for superior compression, support, and durability. Alongside the singlet, the studio created performance gym shorts, competition tees, compression leggings, and lifestyle tees. Responsibilities included fabric sourcing, design development, sample approvals, and production management to ensure quality and performance consistency across the line. This expansion positioned Stoic as a complete performance lifestyle brand with credibility at both elite and everyday levels.